Commentary: Perception of Medications and Racing

Can we blame Salix and race-day medications for the bad perception horse racing seems to draw from the public?
Share
Favorite
Close

No account yet? Register

ADVERTISEMENT

Perception is reality. Over and over we hear this phrase as it relates to politics, business, and even Thoroughbred racing. These three words are used so often because the concept is real and powerful.

Unfortunately, horse racing is dealing with its own shady perceptions. At the forefront is a belief that North American horses need race-day medication to compete. Race-day medication means allowing a horse to run on the anti-bleeding drug Salix.

Having horses running on drugs is not sitting well with people in this country; heck, it’s not even sitting well with our fans.

The "Driving sustainable growth for Thoroughbred racing and breeding" study done this year by the international management and consulting firm McKinsey & Co. indicated only 46% of racing fans would recommend horse racing to other people. By comparison, 82% of baseball fans, 81% of football fans, and 55% of poker players are evangelists for their sport of choice. Then when McKinsey asked how many racing fans considered themselves "proud to be a fan," only 35% said yes compared with 66% for other sports

Create a free account with TheHorse.com to view this content.

TheHorse.com is home to thousands of free articles about horse health care. In order to access some of our exclusive free content, you must be signed into TheHorse.com.

Start your free account today!

Already have an account?
and continue reading.

Share

Written by:

Eric Mitchell is a Editorial Director and Editor-in-Chief The Blood-Horse magazine.

Related Articles

Stay on top of the most recent Horse Health news with

FREE weekly newsletters from TheHorse.com

Sponsored Content

Weekly Poll

sponsored by:

Where do you primarily feed your horse?
328 votes · 328 answers

Readers’ Most Popular

Sign In

Don’t have an account? Register for a FREE account here.

Need to update your account?

You need to be logged in to fill out this form

Create a free account with TheHorse.com!