Lakeland Animal Nutrition Official Partner of 2014 Alltech FEI WEG

Lakeland Animal Nutrition Official Partner of 2014 Alltech FEI WEG

Photo: Fédération Equestre Internationale (FEI)

Lakeland Animal Nutrition, based in Florida, has become an Alltech Official Partner of the Alltech Fédération Equestre Internationale (FEI) World Equestrian Games 2014 in Normandy, France. The announcement was made Friday (Nov. 2) at the Alltech National Horse Show in Lexington, Ky.

This partnership provides Lakeland Animal Nutrition with a wide range of benefits, including exclusive marketing rights. They will activate a number of marketing and promotional campaigns across their range of equine feeds, giving their customers throughout the United States and internationally an opportunity to be involved in the excitement of the Alltech FEI World Equestrian Games 2014 in Normandy.

Speaking at the announcement, Jonathan Lang, marketing manager for Lakeland Animal Nutrition, said, "Lakeland Animal Nutrition is delighted to be an Official Partner of the Alltech FEI World Equestrian Games 2014 in Normandy. We are looking forward to continuing our close relationship with Alltech through the continued inclusion of the Alltech Equine Advantage in our feeds as well as partnership on nutritional research, product development and support of the world's most prestigious equestrian event."

"Lakeland Animal Nutrition was one of our more active and creative partners for the 2010 Alltech FEI World Equestrian Games, and we are delighted that they will be partnering with us once again as we count down to the Alltech FEI World Equestrian Games 2014 in Normandy," said Pearse Lyons, PhD, president and founder of Alltech.

Stay on top of the most recent Horse Health news with FREE weekly newsletters from TheHorse.com. Learn More

Free Newsletters

Sign up for the latest in:

From our partners