Farnam Acquires Sure Nutrition

Farnam Horse Products Group has announced that it has acquired Sure Nutrition horse products, expanding its current line of over-the-counter horse supplements. The Sure Nutrition line includes products suc”P>

Farnam Horse Products Group has announced that it has acquired Sure Nutrition horse products, expanding its current line of over-the-counter horse supplements. The Sure Nutrition line include”>

Farnam Horse Products Group has announced that it has acquired Sure Nutrition horse products, expanding its current line of over-the-counter horse supplements. The Sure Nutrition”

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Farnam Horse Products Group has announced that it has acquired Sure Nutrition horse products, expanding its current line of over-the-counter horse supplements. The Sure Nutrition line includes products such as Next Level Joint Fluid, Cough Free, Sure Flex and OTC, an electrolyte/vitamin supplement.


“Sure Nutrition is a specialized line of nutritional horse products, offering superior quality and strong brand loyalty among consumers,” says Heather Hoff, marketing director for Farnam’s Horse Products Group. “We are acquiring a strong brand following, and a fresh and focused approach to nutrition for the equine athlete

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Stephanie L. Church, Editorial Director, grew up riding and caring for her family’s horses in Central Virginia and received a B.A. in journalism and equestrian studies from Averett University. She joined The Horse in 1999 and has led the editorial team since 2010. A 4-H and Pony Club graduate, she enjoys dressage, eventing, and trail riding with her former graded-stakes-winning Thoroughbred gelding, It Happened Again (“Happy”). Stephanie and Happy are based in Lexington, Kentucky.

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