June Designated as Colic Awareness Month

The Crusade Against Equine Colic and Freedom Health have named June "Equine Colic Awareness Month," initiating a new month-long awareness effort surrounding the dangerous equine health condition.

The centerpiece of the Equine Colic Awareness Month initiative will be a new contest in the United States. To enter, horse owners, riders, and trainers can submit a photo of themselves with their horses while holding the new Colic Awareness Month graphic, along with their written colic stories. The winner, which will be drawn at random, will receive a free SUCCEED Challenge registration, which includes a 60-day supply of SUCCEED Digestive Conditioning Program and a 10-pack starter kit of SUCCEED Oral Paste. Five additional winners will have their photos and stories posted on the SUCCEED and Colic Crusade websites and Facebook pages.

"We are making June 'Equine Colic Awareness Month' to draw more attention to this dreaded condition and to get people talking," said Patrick Warczak, Jr., vice president of marketing for Freedom Health. "It's an extension of the Crusade Against Equine Colic, a movement empowering all horse people to learn how to reduce our horses' risk for colic and to share that knowledge with fellow equestrians. It's our belief that so many horses could avoid colic if we understood it better, and could begin to take steps to manage the risks. This year, we'll start with a contest to bring people on board the crusade. We hope this continues to grow so more people are educated, and more horses are saved."

To enter the Colic Awareness Month contest, or to learn more about it, consumers should visit the Crusade Against Equine Colic website, at www.coliccrusade.com. Entries will be accepted between June 1 and June 30, 2012.

The Crusade Against Equine Colic was formed in 2011 with the stated goal of saving as many horses as possible from deadly and debilitating bouts of equine colic, through education of the men and women who care for them. The crusade was developed by Freedom Health, to provide a forum for new thoughts and perspectives on this critical and costly issue, in order to empower owners, trainers, and riders to make better, more informed decisions for themselves and their horses.

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